E-waste contains rare metals like gold which if extracted can have numerous application. Thus making a buzz about the potential of old devices to get people recycling.
Idea
Challenge
Encourage e-waste recycling through Cashify as the go-to platform for convenient and rewarding e-waste disposal.
Each Year we produce Ewaste 3x The Taj Mahal
Monumental Challenge
Souveniers
Many old appliances are beyond repair and end up piling up in storage rooms. People avoid getting rid of them due to attachment to the device or lack of channels to recycle them. This waste adds up in landfills and every year we produce 3 times the amount of e-waste as the Taj Mahal.
To establish Chashify as the go-to place for recycling old electronics. With the help of 3D printing, a model of the Taj Mahal engulfed in all the e-waste produced in a single year to raise awareness.
Awards
Gold medalist - JJIAA 2023-24
To Further reach the Audience We communicate the Potential of the old devices and its application. Through Print and Outdoormedia
